People have continuously been asking me what is up with my hate of puppies. For those who don't know what I am on about, I had been posting the term "Kill a Puppy" as the solution to all of life's problems. It's time to spill the beans behind my hate of the puppies.Where it came from:
I had just arrived from a Lahore business trip, the flight had been delayed almost an hour which meant that I got home round 2 am and for some reason, I went in to a horrid mood! That mood continued into the next morning. While driving in that atrocious mood I saw a puppy sitting in the middle of the road, so I thought to myself, "Can I cure my mood by driving over that puppy?" Hence began the "Kill a Puppy" trail. And before I start getting hate calls and messages, no puppies were harmed in the process!
There was no actual rationale behind entire trail but a morbid sense of humour. Yes! I have one of those and I am not ashamed of it! But there are some things I inadvertently learned during this escapade which I'm sure you will get a kick out of.
- People who have pictures of puppies on their display pictures don't see any humour in it. I know that this one is kind of obvious but being threatened with hell for slaughtering a puppy is a real threat.
- Advertising teasers can run longer: Since there was no campaign after my death to the puppies thing, the thing to note was the level of interest in the entire thing. So, if my advertising colleagues want to run a teaser campaign for a brand they can go far beyond the recommended 3 days, but, you need to make sure that the "shock and awe" value needs to be equivalent of threatening a cute cuddly little creature with a horrible and bloody death!
- Women's masturbation is called killing a puppy! This was actually new to me and some interesting information someone pointed out over twitter. So, ladies, kill away!
- Social paradox of language and imagery. On facebook and twitter we have two kinds of people, Urdu speakers and English speakers. The word 'puppy' is an English word that evokes images of a cute cuddly creature that you want to care for and love, and threatening it with death is an unimaginable crime. On the other hand if you use the term "Kuttay kay bachay ko maar do" (Literal translation of kill a puppy in Urdu) no one gives a crap!
- Zardari all the way! I admit, I should have seen this one coming, anything related to dogs and immediately someone will make a Zardari quip!
- If you let out your dark side, someone else will too! People admitted to prior situations where they actually killed or ended up hurting an animal. It's a side everyone has and we all need to respect our dark sides. No judgement here, I love you all for who you are, you can share with me because I understand! Nuff said!
- Animal rights groups in the country are surprisingly inactive! Yes we do have animal rights groups in Pakistan!
- People have filthy minds! We all know this and I just wanted to say it again, almost everyone at one point mistook the word "puppy" for "pappi" (which means 'kiss' in Urdu). Again, no judgements!
Cheers,
Z
PS: Kill a puppy!